The BEST marketing tool: Understanding Your Ideal Client
In the realm of business, understanding your ideal client is akin to having a compass in a vast sea. It guides your marketing efforts, directs your messaging, and ultimately determines your success. But who exactly is this ideal client, and why is knowing them so crucial? Defining Your Ideal Client Your ideal client isn’t […]
How to Get Started with Business Marketing: A Comprehensive Guide
Are you a start-up or entrepreneur looking to establish a strong presence in the market? Do you want to maximise your business growth through effective marketing strategies? Look no further! In this blog post, we will guide you through the process of getting started with business marketing, emphasising key points such as business marketing strategy, […]
Unlock Your Marketing Plan: How to Hit Your Marketing Goals This Year
Marketing is an essential component of any business, regardless of its size. It serves as a bridge to new customers, retention of existing ones, and boosting sales figures. In this guide we will delve into some of the most effective strategies to help you hit your marketing goals this year. Whether you are a novice […]
Business Marketing Strategy
How Marketing Strategy Works As a business owner, you want to ensure you are reaching your target audience and growing your customer base. To achieve this, it’s essential to have a business marketing strategy in place. A marketing strategy is a plan of action designed to promote and sell a product or service, increase brand […]
5 Top Tips For A Successful Trade Show Stand
Trade shows are back, but I often get the question if it is still worth exhibiting. In fact, one of my clients is completely against it, after years of taking part in exhibitions. The simple reason is, they didn’t feel they were getting enough valuable leads out if it and the show came as a […]
How to save money when planning a trade show stand
Exhibiting comes with a big price tag. Booking the space itself can make a big dent into your marketing budget, depending on the show you are planning to exhibit at and the size of your booth. Then the stand itself. Most marketers spend around 40% of their available event budget on the stand. Once you […]