Episode 2 – Why you should exhibit at a trade show?

Why you should exhibit at a trade show? This is one of the most fundamental questions when it comes to exhibiting. Trade shows can be: Expensive Stressful Drain resources Uncertain when it comes to lead generation        Well…at least that is what many business people think! So, why do companies exhibit at trade shows? Why attend […]

5 Top Tips For A Successful Trade Show Stand

Trade shows are back, but I often get the question if it is still worth exhibiting. In fact, one of my clients is completely against it, after years of taking part in exhibitions. The simple reason is, they didn’t feel they were getting enough valuable leads out if it and the show came as a […]

How to save money when planning a trade show stand

Exhibiting comes with a big price tag. Booking the space itself can make a big dent into your marketing budget, depending on the show you are planning to exhibit at and the size of your booth. Then the stand itself. Most marketers spend around 40% of their available event budget on the stand. Once you […]

Episode 1 – 5 top tips to make your trade show stand a success

What makes a great exhibition stand? How to make your trade show stand a success? Find out my top 5 tips on how to plan ahead and achieve your goals. Download a free checklist for your next show here: https://annika-bowhay-marketing.co.uk/#tradeshowslist Listen and subscribe to my podcast here: https://www.showupstandout.co.uk/ Time stamped show notes: [1.38] Tip 1: […]