Episode 4 – International Confex Special (March 2022)

After my visit to the Confex in the Excel London in March 2022, I recorded this impromptu episode, because I had had such a great time and made so many new connections. The talks and keynotes were great and I feel like I am ready for the events season for 2022! Especially where I am […]

Episode 3 – How to save money when planning a trade show stand

Exhibiting comes with a big price tag. Booking the space itself can make a big dent in your marketing budget, depending on the show you are planning to exhibit at and the size of your booth. Then the stand itself. Most marketers spend around 40% of their available event budget on the stand. Once you […]

Episode 2 – Why you should exhibit at a trade show?

Why you should exhibit at a trade show? This is one of the most fundamental questions when it comes to exhibiting. Trade shows can be: Expensive Stressful Drain resources Uncertain when it comes to lead generation        So, why do companies exhibit at trade shows? Why attend a trade show? What is the purpose of a […]

Episode 2 – Why you should exhibit at a trade show?

Why you should exhibit at a trade show? This is one of the most fundamental questions when it comes to exhibiting. Trade shows can be: Expensive Stressful Drain resources Uncertain when it comes to lead generation        Well…at least that is what many business people think! So, why do companies exhibit at trade shows? Why attend […]

Episode 1 – 5 top tips to make your trade show stand a success

What makes a great exhibition stand? How to make your trade show stand a success? Find out my top 5 tips on how to plan ahead and achieve your goals. Download a free checklist for your next show here: https://annika-bowhay-marketing.co.uk/#tradeshowslist Listen and subscribe to my podcast here: https://www.showupstandout.co.uk/ Time stamped show notes: [1.38] Tip 1: […]