Episode 3 – How to save money when planning a trade show stand
Exhibiting comes with a big price tag. Booking the space itself can make a big dent in your marketing budget, depending on the show you are planning to exhibit at and the size of your booth. Then the stand itself. Most marketers spend around 40% of their available event budget on the stand. Once you […]
Episode 2 – Why you should exhibit at a trade show?
Why you should exhibit at a trade show? This is one of the most fundamental questions when it comes to exhibiting. Trade shows can be: Expensive Stressful Drain resources Uncertain when it comes to lead generation So, why do companies exhibit at trade shows? Why attend a trade show? What is the purpose of a […]
Episode 2 – Why you should exhibit at a trade show?
Why you should exhibit at a trade show? This is one of the most fundamental questions when it comes to exhibiting. Trade shows can be: Expensive Stressful Drain resources Uncertain when it comes to lead generation Well…at least that is what many business people think! So, why do companies exhibit at trade shows? Why attend […]
